Every year at Superior Fireworks, there are certain products that stand out from the rest. We find them in more shopping carts in our online and brick-and-mortar stores than anything else we sell. Today, we’re sharing our top-10 most popular products so far this year. Our wholesale customers have been placing orders all throughout the spring, […]
We’re Open for July 4th Retail Sales!
Finally! The July 4th retail season is here and we’re open for business from now until July 4th. Here’s the good news: our shelves are stocked with more products than we’ve ever had before. It’s a great year to be a fireworks enthusiast! You can stop by from now until July 1st from 9-6. July 2 […]
Tips for Making Your Own Fireworks Show
Note: Today’s post includes ideas for shooting multiple fireworks together. However, we never advise hand-lighting multiple fuses in a row. Always connect items in advance and only light one fuse, or use a firing system. There’s nothing quite like the thrill and satisfaction of shooting your own backyard fireworks show. Your friends and family skip the town fireworks […]
New Promotional Items are Here!
Promotion is an important part of your fireworks business‘ success. To help draw attention to your stand, tent or storefront, we’ve launched a pretty comprehensive line of flags, banners and bunting. Each product in our Promotional Gear category is made from sturdy material and uses stylish designs with bright colors to catch the attention of passing traffic. […]
Getting Paid: How To Make a Budget, Accept Payments and Manage Cash
At the end of the day, everyone wants to get paid. The fireworks business is no different — your goal in opening your stand is to have fun, work hard and make decent money. No matter how hard you work, though, poor budgeting, bad cash handling and a weak end-of-day cash-counting process will cripple your […]
Mastering the Marketing: How to Promote Your Fireworks Stand
Every great salesman knows that, in order to sell a product, the customer needs to experience the excitement you feel about what you’re selling. How do you make that excitement connect with the average person? Promotion. P.T. Barnum, the marketing genius behind the legendary circus group Barnum and Bailey, once said this about marketing: “Without […]
Choosing the Right Staff: How to Find Good People
Individual commitment to a group effort – that is what makes a team work, a company work, a society work, a civilization work. –Vince Lombardi If you want to succeed in running a fireworks stand, you need a team of employees whose commitment makes your company better. Just getting bodies to do menial tasks is not […]
Choosing the Right Product: Building Your Catalog, Setting Prices & Merchandising Like a Pro
We’ve talked a lot about the need for fireworks stand operators to be savvy business owners. You’ve got to do your research on where to put your stand, what the local laws are, what type of structure you’ll need to sell and store your products and who to hire. And as if all of that […]
Choosing The Right Product: Know Your Customers, Know Your Product and Know Your State’s Laws
When it comes to choosing the right product for your shelves, we love quoting these wise words from Joe Dirt: “It’s not what you like–it’s the consumer.” The success of your fireworks stand has everything to do with what your customers want. You can buy a whole truckload of your favorite fireworks to stock your location, […]
Location, Location, Location!
Running a successful fireworks stand is a lot like trying to sell a house. If you’ve got a great home in a bad location, good luck on trying to find a buyer who will pay the asking price. The same goes for your stand — you need to find a good location. In the seasonal […]